Installing the iContact app for your Freshdesk will let you handle your marketing communication - from managing mailing lists to campaign memberships and backing up contacts - right from the comfort of your helpdesk. Some benefits of using this app are: 1. Manage which mailing lists and campaigns the requesters are part of. 2.Get information regarding the campaigns that a contact was a part of. 3.Export new users from Freshdesk to iContact easily.